Hi Blog! I underestimated how busy I would be during spring break but I know I have to push through this to make it a project that I am proud of. Finding time do get everything done has not been as easy as I thought it would be since I have long work hours and I still try to balance seeing my friends since I think I deserve of break from doing school work. However, this project has not failed to consume my life. Despite being off my usual routine, any free time that I am given has been put into either editing, researching, or writing my CCR scripts (I say that as I am writing this blog post on my break at work)
I have finished re-filming the shots I discussed in my previous blog post and now I am in the final stages of editing. I am really happy I chose Adobe Express because it has been super easy and convenient to use especially with how many clips of sound I have to layer in my film opening. Since I am wrapping up my film opening, I have been creating My Creative Critical Reflection videos. These past fews days, I have been researching, planning, and creating my script for my first two questions. As I mentioned in my CCR blog post, I knew I wanted to do a Canva presentation for one of my videos. Therefore, that is what I will be doing for my first two questions. I have just finished creating the script which is definitely going to give me a useful outline on what I will be discussing in the voiceover. I answered these questions to the best of my ability I just hope that Cambridge likes it as much as I do.
Script
Hi, my name is Samantha and today I will be presenting the first two questions of My Creative Critical Reflection. The first question I will be discussing is “How does your product use or challenge conventions and how does it represent social groups and issues?” There is a lot to unpack within this question, so I am going to break it down. My film opening “Derived” focuses on a teenage girl named Avery who is overcoming the difficult loss of her twin sister, Madi. Avery always looked up to her sister's bright light and spirit. Since she is no longer around, her life has completely changed as she feels like she is being “Derived” from the life she could have had if Madi were still around. Now that you have some background information, I will be discussing Genre Conventions. Genre is the first step within establishing my film opening. That was the first major decision when it came to this creation. Genre conventions are story elements such as character archetypes, key events, and settings that are commonly found in a specific genre. These obligatory scenes and conventions are objective, meaning that they need to exist in a story to give it shape and to make it “work” according to the genre guidelines. A genre convention found within my film opening is the death of Madi and how it is affecting Avery’s everyday life. Avery is attempting to persevere by putting herself out there, attending parties, etc. but she just cannot seem to do normal teenage activities because she longer has her sister by her side. I chose not to challenge genre conventions to make my product one that my target audience can relate to. By having a product that my audience can understand, it validates what certain teenagers have to go through and shows that they are not the only people that have to go through a tragic event. I focused heavily on representation when establishing the set of my film opening. My color choices in Avery’s clothing choices were typically duller to show how empty she is feeling. Her room is set up messy to demonstrate that she has given up and is becoming helpless. Another demonstration I made was having Avery view an F she received on a math test to let the audience understand she is not at her best. I did the opposite for Madi, I put her in a bright orange shirt to show that she stands out among her peers and that she is somebody that many look up to.
The second question that I will be presenting is “How does your product engage with audiences and how would it be distributed as a real media text?” I knew when I started brainstorming for my film opening, I wanted to make it relatable for young adults. Target audience must be specific by asking questions such as what do they like to do for fun? Where do they live? Are they mostly men or women? How old are they? Did they go to college? By having these answers, you can figure out what your audience would like to see within a film. My target audience can range between the ages of 14 to 22 who can relate to the struggle of losing someone they were close to at a young age. When deciding shots I wanted to cooperate, I researched a lot of drama films that have been successful in the past with earlier age groups. My biggest inspiration within shots and mise-en-scene was Priscilla. I loved the way that Sophia Copolla created the establishing shots to give a better context of what her film would be about. I tried to do the same with my establishing shots to give viewers a better insight into what Avery’s life looks like. I did this primarily through the set by putting clothes on floor, making “sorry for your loss” cards, etc. The establishing setting leaves the viewers with unanswered questions making them more invested in events to come. As an amateur film maker, it may be difficult to introduce my film to the public. To distribute my content, I would first start with marketing that would be mainly across social media platforms such as Instagram, TikTok, Twitter, etc. By creating pages dedicated to my film, it helps potential audiences become intrigued by what is to come. On these pages I could post behind the scenes footage, interviews with actors, trailers, etc. A few examples of these social media pages would be Anyone but You, Mean Girls, and Wonka. To have my film be displayed for the public, I could enter it in film festivals so that other individuals that have interest in new and upcoming films can watch it.
As of now, I am creating my script for my second Creative Critical Reflection Video. I feel a little cramped for time but I need to stay focus that way I can end strong. I may want to review my script in order to make sure that everything I wanted to include is listed, I answered all parts of the question, and my response is written to the best of my ability. I think that my strongest aspect within answering the first two questions is the my discussion on representation in order to get a better insight into my characters through props, clothing choices, mise-en-scene, etc.
I am on a slight scheduling delay since I got stomach bug earlier this week but that just goes along with one of the main lessons that I have learned throughout this project which is that things you set up cannot always goes as planned. In the next few days the only things I have left to do are finish my second CCR script and film the videos. In the sweetest way possible, I cannot wait to be done with this. Until next time!
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